http://www.socialsquared.com/2008/06/29/value-social-connections/ Social Media and Business from Vancouver BC Mon, 17 Oct 2011 17:10:33 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.socialsquared.com/2008/06/29/value-social-connections/comment-page-1/#comment-492 Advertising and Attention: Some Companies Don’t Know How Good They’ve Got It Fri, 30 Jan 2009 11:19:05 +0000 http://www.socialsquared.com/?p=30#comment-492 [...] If I was in charge of marketing for a Ski Resort, I would find the most bubbly and cute employee(s) that I had and put them in front of a camera at least 3 times a week, if not 7. They would talk about the weather, events, riders, equipment, the mountain and the community. They would interact online as a community manager, reaching out, answering questions and building trust. They would be the vehicle for solidifying and growing my already excited and committed fan base. [...] [...] If I was in charge of marketing for a Ski Resort, I would find the most bubbly and cute employee(s) that I had and put them in front of a camera at least 3 times a week, if not 7. They would talk about the weather, events, riders, equipment, the mountain and the community. They would interact online as a community manager, reaching out, answering questions and building trust. They would be the vehicle for solidifying and growing my already excited and committed fan base. [...]

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