A New Year and a new opportunity
I’m super stoked to be writing this post as the latest team member at Giant Ant Media.
As of January 1st, I’ve joined one of the most creative marketing studios in Vancouver, as Strategist.
What?
I know, I know, what the hell is a strategist? Exactly the question we want you to ask.
Giant Ant has been around for just under a year, producing amazing videos for companies like McDonalds, Manitoba Telecom and many more. Check out the video production work here.
We’ve just relaunched the company with a new focus on Social Media, Storytelling and the huge benefits that companies can gain from quality creative content and the Social Web.
What We Do (from the Giant Ant Media site)
The internet has evolved rapidly into a network of people connecting and sharing, enabling content to spread at a rate that is entirely foreign to traditional media methods.
What hasn’t changed? People still like to be told great stories. By creating and distributing engaging content, we harness the power of people’s desire to share, giving them a reason to spread your message and build your brand.
My Role
I’ve been brought on board to build our new media marketing business. I offer clients insight into how the social web can help them achieve their business objectives, including coordinating social media strategy and ensuring Giant Ant Media’s clients receive the return on investment (and eyeballs) that they deserve.
What About Social Squared?
I’ll still be writing here as a way of distilling my thoughts on this ever changing medium, and I invite you to follow along with us at the Giant Ant Media Blog as we march forward into the unknown.
Thanks again for all your support. Here’s to great opportunity!
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